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Well Yahoo's social network "Mash" has hit the dust. This is probably one of many, but with Yahoo's high profile they get noticed. It is a shame but I think it defines one of the big issues. Why do people want to network?

I loved the comment underneath the story, that pretty much sums it up for me.

"social networking" paradigm has a fundamental problem, and that is that keeping in touch with other people shouldn't be an objective in and of itself."


This and the comment made by a reader are great.

For me people want to be with other people and share their lives. The issue here is that they are meeting other people to feel better about themselves. So the content and the environments we build for them need to deliver. to deliver we have to know what they want.

Is this the same basic needs on every site or do they vary?

Your thoughts?

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